How do I integrate Zillow Group Mortgage with Agent Legend?

Zillow Group Mortgages provides brokers with quality leads who are ready to borrow in your local market. These leads are sourced from the millions of users on the internet’s top real estate network. A Zillow Group Mortgages integration with Agent Legend allows you to follow-up with all of those leads authentically, while saving time.

Zillow Group Mortgages Uses and Benefits

  • You can easily import new lending leads with a Zillow Group Mortgages integration directly into your Agent Legend account
  • Contact new leads automatically with a customized message
  • Regularly follow-up with your Zillow leads using automated Agent Legend campaigns
  • Generate quality leads who are ready to borrow and manage all of your communications through Agent Legend

Zillow Group Mortgage integration

How to Integrate Zillow Group Mortgages

**CRM integrations are not available with Lite.

***Zillow Group Mortgages allows for one CRM connection. Check with Zillow to ensure that other CRM connections you might have are not disabled when turning on the integration.

  1. Go to Integration Settings
  2. Scroll down to the Zillow section and add in your NMLS ID number.
  3. Click on the Integrations tab. This is located towards the top of the page on the left-hand side of the screen
  4. Click the button for New Integration at the top right of the screen.
  5. Select Zillow Group Mortgages underneath the Lead Source section.
  6. Select CRM directly below that and fill out the rest of the box as needed.
  7. Select the campaign you want those leads to be directed to.
  8. Click Create Integration.
  9. Reach out to to have the following Agent Legend Posting URL added to your account (
  10. You may also ask Zillow to send a test lead once they have turned the integration on to be sure everything is working. You’re done!

Extra Support

You can view and manage all of your existing integrations in the integrations tab located on the left side of the screen. 

This video walks you through the email integration process.

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