How do email filters work?

Email Filters work to monitor your email inbox for certain criteria. These criteria are then used as a filter to send contacts to correlating campaigns based on the specifications that you provide inside your account. 

Filters can be built to narrow down your results for emails received from a specific address, the time a contact is obtained, where a contact comes from or based on certain words in the subject line or body of the email.

You can use quotation marks to group words into phrases that will allow the filter to look for a set of words together rather than individual words.

Filters can be built with AND, OR, and "-" (exclusionary), to further narrow down your filter results. If you need help to create a custom filter, please reach out to Support.

Examples:  AND "dog cat" OR "dog" or "cat" BUT NOT "dog -cat"